BRANDING
A selection of branding projects exploring identity as a system. From concept to execution, each brand is developed to create a cohesive presence across every touchpoint.
Nexial Salud_Branding ★
04:02
Nexial salud
Branding
"Nexial Salud is a healthcare-focused brand designed to communicate trust, care, and accessibility."
The project explores a visual identity that balances professionalism with warmth, creating a system that feels both reliable and human.
Through color, typography, and graphic elements, nexial salud builds a clear and empathetic connection with its audience.
RESOURCES
Nexial Salud is built through a cohesive system of design resources. The color palette combines soft greens and blues to convey trust and wellbeing, while a clean typographic system ensures clarity and accessibility. Organic mesh gradients act as a key element, adding fluidity and a more human feel to the brand.
COLOR PALETTE
#ccdca3
#346faa
#f5ffd3
#393939
The main logo expresses fluidity and connection through its continuous, organic form, creating a sense of movement, unity, and human-centered care.
The Nexial Salud logo is built from a system of geometric relationships that express connection, flow, and continuity.
The symbol is constructed using overlapping circular shapes, creating an organic, fluid form that represents integration between different points
BUSINESS CARDS.
LOGO VARIATIONS.
Nexial Salud_Branding ★
04:02
BRANDING
A selection of branding projects exploring identity as a system. From concept to execution, each brand is developed to create a cohesive presence across every touchpoint.
Nexial salud
Branding
"Nexial Salud is a healthcare-focused brand designed to communicate trust, care, and accessibility."
The project explores a visual identity that balances professionalism with warmth, creating a system that feels both reliable and human.
Through color, typography, and graphic elements, nexial salud builds a clear and empathetic connection with its audience.
LOGO VARIATIONS.
The main logo expresses fluidity and connection through its continuous, organic form, creating a sense of movement, unity, and human-centered care.
Manrope Semibold (-2%)
Manrope Regular (-2%)
The Nexial Salud logo is built from a system of geometric relationships that express connection, flow, and continuity.
The symbol is constructed using overlapping circular shapes, creating an organic, fluid form that represents integration between different points
BUSINESS CARDS.
RESOURCES
Nexial Salud is built through a cohesive system of design resources. The color palette combines soft greens and blues to convey trust and wellbeing, while a clean typographic system ensures clarity and accessibility. Organic mesh gradients act as a key element, adding fluidity and a more human feel to the brand.
COLOR PALETTE
#ccdca3
#346faa
#f5ffd3
#393939